The weekly print run of The Local Paper averages 3675 copies, with 8820 readership. Our Local Paper suite of websites average 29,794 ‘reads’ weekly from 3227 unique visitors. Plus there are an extra 1057 opt-in subscribers who request to receive the newspaper by email each week. That’s 39,671 verified ‘reads’ weekly. (Sept. 2019 figures, AW Stats.)

Local Paper ads are also seen, without extra charge, in the Melbourne Observer, which has 20,195 online ‘reads’ each week from 10,577 unique visitors. So the group grand total is 58,866 weekly ‘reads’ from 13,804 unique visitors.

That means VFM for our advertisers – Value For Money.